holistic approach

Thanks to our broad industry experience, we have a 3D view of all the influences on today’s healthcare consumers. From PCPs, specialists and healthcare systems to health insurers, pharmaceutical and medical technology companies.

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POSTED BY: Reem Nouh

Are you using these five insights to define your brand purpose?

Brands now make statements about what they stand for. And that makes for stronger connections with their target audiences. What’s the secret to making your brand purpose clear for all? Read these helpful insights from SVP, Reem Nouh in this blog.   

Hartford HealthCare taps Adams & Knight to create powerful public safety campaign

The statistics are staggering:
• Only two in 10 American adults who have dangerous medications lock them up.
• Nearly 60,000 kids under the age of five accidentally swallow…

POSTED BY: Reem Nouh

Reframe your approach to video

Every marketer knows videos can be effective marketing tools. The challenge is knowing how to make them cost efficient as well. Learn what you can do up front that will improve your video investment overall in our latest blog.

POSTED BY: Reem Nouh

Is your cause marketing campaign missing key ingredients?

Do you have the right formula for your cause marketing efforts? SVP, Reem Nouh outlines three key ingredients in our latest Insights blog that can help make your next campaign successful.

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Learn the 5 Ms of marketing communication for healthcare marketers…directly from our healthcare experts.

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Learn how we helped Pfizer launch a marketing campaign for Viagra® that got men in Africa and the Middle East to play their hardest.