Thanks to our broad industry experience, we have a 3D view of all the influences on today’s healthcare consumers. From PCPs, specialists and healthcare systems to health insurers, pharmaceutical and medical technology companies.
Always the A team. A pharmacist with a master’s in healthcare administration leads our healthcare marketing practice. A former broker advices our health insurance clients. Both principals, as well as other team members, have led client organizations. So you won’t have to waste time getting us up to speed.
We believe it all works together when we all work together. All our specialists. Your resources and ours. Your other marketing partners and us. That doesn’t just make for better working relationships, it makes for better work.
We leverage deeper insights to spark a greater impact. To motivate people to act, you must first move them to feel. So we use all kinds of cost-effiicent research techniques to uncover what will make your audiences take notice—and take action.
To stand out in today’s crowded market, you have to stand for something. Everything we do helps our clients be relevant to their audiences…and more distinctive from their competitors.
The Latest Healthcare Marketing Updates
Healthcare experts outline the importance of an overabundance of communication in the 60 days before the end of the…
As the COVID vaccines usher in more promise for a return to normal, H.O.P.E. is the theme for healthcare marketing.
Here’s why it offers both risks and opportunities in 2021
“If employees and colleagues of a health system are not living our brand promise, it will not come through in the brand experience,” states Reem Nouh, SVP at Adams & Knight. “It’s…
“Employee engagement is absolutely critical to service-oriented organizations, especially in healthcare industry,” says Reem Nouh, SVP at Adams & Knight. Fact is, it’s an integral…
Learn the 5 Es of building employee engagement in the healthcare industry…directly from our healthcare marketing expert.
Learn how we helped Pfizer launch a marketing campaign for Viagra® that got men in Africa and the Middle East to play their hardest.