2023 Super Bowl Advertising Trends

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Super Bowl Sunday is not just a big night for sports fans, but a huge night for the advertising industry. Pat Dugan, Executive Creative Director at Adams & Knight, went on FOX61 to share his predications on what ad trends viewers can expect this year from major brands like General Motors, Netflix, State Farm, and more.

Hear Pat’s predictions along with his thoughts on a few pre-released Super Bowl commercials that will air nationally during this year’s big game.